What to Wear for a Couple Photoshoot

A Photographer’s Guide

Choosing outfits for your couple photoshoot can feel stressful — but it really doesn’t have to be. The goal is simple: you want to feel comfortable, confident, and like yourselves.

This is your love story. Your outfits should support that — not distract from it.

Here are my best tips as a photographer.


Comfort Is Everything (You Will Move A LOT)

During a couple session you won’t just stand and smile.

You’ll be walking, running, spinning, laughing, hugging, sitting, piggybacking, and yes — deep kissing.

If something feels uncomfortable in the mirror, it will feel even more uncomfortable during movement.

Choose outfits that allow you to:

  • move freely

  • sit on the ground

  • run

  • lift each other

  • breathe

If you feel comfortable — you look natural. That is what creates the magic.


Be Yourself (Your Style Matters More Than Trends)

This is not about dressing like Pinterest.
It’s about dressing like you.

Your photos should feel like your real life — just elevated.

If you normally wear sneakers → wear sneakers.
If you love fashion → go fashion.
If you’re cozy people → lean into cozy.

Your unique style is what makes your photos feel authentic.


Fit Matters More Than You Think

Clothes that are too big or too tight show on camera more than you expect.

The camera sees:

  • pulling fabric

  • bunching

  • stretched seams

  • oversized shapes that hide your silhouette

Choose pieces that fit well and flatter your body.

When in doubt — try it on, move around, sit, raise arms. If it works in motion, it works in photos.

Avoid These (Big Photographer Tip)

Some things don’t translate well on camera:

  • very small patterns

  • busy prints

  • visible logos

  • super thin stripes

  • neon colors

These create visual noise and distract from emotion.

Instead choose:

  • textures

  • solids

  • soft patterns

  • layers

Texture always photographs beautifully.

Think About the Location (Two Styling Approaches)

There are two main ways to style your outfits.

Complement the location

Your outfits match the environment.
Examples: castle → gown, forest → flowy dress or hiking style, cozy home → soft casual, chic city → modern fashion.
Everything feels cohesive and cinematic.

Contrast the location

Your outfits stand out from the environment.
Examples: edgy downtown → elegant gown and suit, industrial studio → romantic dress, nature → editorial fashion.
This creates bold, artistic images.

Both approaches work beautifully.


Modern Studio Tip (Two Looks Idea)

If you’re shooting in a modern styled studio, I usually recommend two directions:

  • fashion / stylish — editorial, trendy, modern vibe

  • casual — relaxed, natural, intimate

This gives variety without feeling like a completely different photoshoot.

Pinterest moodboards are perfect for collecting inspiration.


Outfit Ideas (Couple Looks List)

Here are outfit directions that photograph beautifully:

  • sporty casual

  • cozy casual

  • elevated casual

  • smart casual

  • casual formal

  • elegant / black tie

  • editorial fashion

  • minimalist neutral

  • boho romantic

  • modern chic

  • denim looks

  • monochrome outfits

  • soft pastel palette

Mixing styles between partners works beautifully.


Can You Bring Multiple Outfits?

Yes — absolutely.

For a 1-hour session, the sweet spot is up to 3 looks.

But one look is completely enough if you don’t want to change outside, carry bags, or your location makes changing tricky (forest sessions 🙂).

Simple is always okay.


Accessories Matter (They Complete the Story)

Accessories bring personality and movement to your photos.

Think of them as finishing touches that make the outfit feel intentional.

Beautiful accessories for photos:

  • hats

  • layered jewelry

  • scarves

  • jackets

  • belts

  • statement earrings

  • watches

  • sunglasses for casual looks

  • blankets for cozy sessions

Movement pieces photograph especially well — flowy scarves, coats, dresses.

Accessories should support the outfit, not overpower it.


Makeup & Hair Tips for Photos

Getting your hair and makeup done professionally is always a great idea.

Going to your salon before your session can make a huge difference — stylists understand how to create looks that photograph well.

Photo makeup is different from everyday or event makeup. It usually needs:

  • slightly more definition

  • even skin tone

  • eye contrast

  • controlled shine

Professionals know how to achieve this.


If You Do Your Makeup Yourself

A few adjustments help makeup look better on camera:

  • slightly more blush than usual (camera softens color)

  • define brows a bit more

  • avoid SPF flashback foundations

  • set T-zone with powder

  • soft contour adds dimension

  • choose a natural timeless lip color

Avoid very glittery products — they can reflect light unpredictably.


Hair Tips for Couple Sessions

Hair should move naturally and feel like you.

Helpful tips:

  • soft waves photograph beautifully

  • natural texture is always a win

  • avoid trying a brand-new hairstyle for the first time

  • bring a brush and clips for wind

  • think about movement when choosing your style

Windy locations → styles that still look good in motion.
Studio sessions → more polished styles work beautifully.


Location Ideas for Couple Sessions

The best locations are meaningful.

Ideas:

  • a place important to you (first date, first kiss, favourite walk)

  • your home (cozy, personal, storytelling)

  • parks, forests, conservation areas

  • urban downtown

Every city creates a different visual story — the right location should feel like you.


Unique Location Ideas

You are not limited to parks or downtown.

Some of the most beautiful and memorable couple sessions happen in unique places that already have character and atmosphere.

Great unique location ideas:

  • wineries / vineyards

  • breweries

  • coffee shops

  • boutique hotels

  • greenhouses

  • factories / industrial spaces

  • museums

  • castles

  • wedding venues

These locations can instantly elevate the look of your photos and create a more editorial, storytelling feel.


Contacting Locations (Important Tip)

Most indoor or private locations require permission before a photoshoot. This is completely normal.

Usually the process is simple — you contact them, explain that you’d like to do a couple photoshoot, and ask if photography is allowed.

Many locations are happy to collaborate.

They may:

  • ask to be tagged when photos are shared

  • request permission to use images on their website or social media

  • require a permit (location fee)

  • limit session time or areas you can use

This is standard practice in the photography world.

The good news — unique locations often result in truly one-of-a-kind photos, so it can be worth it.

If you’re unsure, I can always help suggest locations or guide you through contacting them.


Final Tip From Me

There is no perfect outfit.

There is only:
comfortable
well-fitting
intentional
you!!!

And that is always enough.

I absolutely love what I do — and helping couples feel confident in front of the camera is a big part of that.

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Alissa Baltazar Photography logo – Brantford wedding photographer specializing in artistic and moody storytelling images.

Alissa is a Brantford, Ontario-based wedding, event and branding photographer who also services Hamilton, Cambridge, Kitchener, Waterloo, London, Woodstock, Simcoe, Port Dover and the surrounding area.

© 2025 Alissa Baltazar